He was born in Majengo, Mombasa to the late Sherrif Nassir and Mama Nassim Sheriff Nassir. As a young boy, he schooled at Coast Academy before moving to Nairobi for his secondary education at the prestigious Lenana School. Thereafter, he pursued his higher education at Inoorero University where he graduated with a Bachelors’ degree in Commerce. He is currently pursuing a Masters’ degree in the same field at the Mt. Kenya University.